A publishing schedule: Also called a content calendar or editorial calendar, your schedule tells you what content to publish and when. This will help inform you on how much content you should create. There’s one more thing to consider before you get into content creation: Creating a repeatable, sustainable process that you can use each time you create a new piece of content. WordPress: WordPress is a website builder and content management system. Understanding your audience also helps inform how much content they’ll be willing to consume. Uploading and publishing: Add the content to your website content management system and schedule the go-live date. Its back-end is easy to use and update. Also, consider specific dates or times of the year for which you should publish specific content (tax time) or ramp content creation up (back to school) or down (Christmas holidays). Consider which channels your audience uses most and publish your content accordingly. Then, determine how often you want to report, and leave room in your publishing schedule to revise and update content that is not performing. Google Analytics: Google Analytics is a free tool that helps you track your website performance. In order to secure tax exemption, a consortium must prepare and file a detailed application that describes its proposed activities and budget, and which must be accompanied by its bylaws, charter and other documentation.
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